This promotional postcard for the British Empire Exhibition in London in 1924 was signed by Ernest Maitland Coffin (1868-1944), apparently a successful commercial artist.
An official postcard from what was the largest exhibition ever held in London, and the first organized by two nations together. It drew some 8 million visitors to an area known later as "White City" because all the buildings were painted white.
The British Empire Exhibition in 1924 was promoted with many a series of postcards by British publishers, including a series by the artist Ernest Coffin, of which this though unsigned seems to be an example.
Postmarked Oct. 7, 1908, Birmingham and sent to Miss Jeffreys, 1, Northfield End, Henley-on-Thames [UK]: "Monday. Dear Auntie, Have you been to the Exhibition yet we have and it is Grand.
[Original caption] Through the portals of the INDIAN PAVILION twentieth-century London is left behind and the visitor enters the atmosphere of mystery and romance which characterizes the East.