Gulmarg

Gulmarg

c. 1902
13.90x
8.80cm

An early postcard of Gulmarg, a favorite holiday resort during the Raj and now a ski resort. One can roughly date this card from an unknown publisher and printed in Britain with the unusual business on one side of its divided back: "This Space as well as the back may now be used for communication. Post Office Regulation)."

Early postcards from 1895 onwards only allowed for messages in the front, which this card also has. In Britain, postal regulations as of January 1902 allowed for messages on half of the back, the other half being left for the address, much like postcards today. This allowed the full front of the postcard to be used for an image, which led to far fewer nicely vignetted images like this one. Therefore it is probably that this card was published early in 1902, even if the message on the front seems to use the word "back" in place of "front," for messages were still allowed on the front.